Capture, store, manage and segment your data on a single platform.
With more than 350 integrations, Leal 360 centralizes your POS, ERP, E-commerce in one place.
Segment your customers based on multiple attributes, including their buying behavior. Create dynamic audiences that are updated with each interaction.
Create campaigns and product promotions adapted to the preferences of each customer, based on their own data.
In the purchase frequency of your customers.
Increase in the average purchase ticket.
In the repurchase rate of your customers.
From ROI (return on investment)
Create a complete profile for each customer based on their demographic, transactional, behavioral and psychographic data from multiple sources.
With customer profiles, you can track transactions, segment your consumers, generate insights and create audiences to trigger them in campaigns and promotions.
With the RFM model, segment your customers based on the last time they made a purchase, their purchase frequency and their average ticket. This way you can get to know your sleeping, at-risk and lost customers.
Segment your customers into static or dynamic audiences to send them personalized communications, offers and special promotions.
Using machine learning models of propensity to buy, know what your customers are buying, when they buy it, and how much they're spending.
Group your customers into audiences according to their buying behavior. Generate specific communications and promotions for them and according to their preferences.
We used to leave money on the table: we made assumptions about who our customers are. Now we know them better and can customize our campaigns and get insights in real time from the same platform.”